Bereik de Nederlandse kampeerder met onze sterke merken

Bereik de Nederlandse kampeerder met onze sterke merken

Meest vertrouwd door doelgroep Grootste bereik Multimediaal inzetbaar

ANWB & Camping

Together we'll make more campers enjoy camping

Camping is totally on-trend right now. Nevertheless, new developments call for a response from you as a camping firm. ANWB can help you in responding to the everchanging needs of campers. With all of the resources at our disposal, we can reach campers at the right time with the relevant information. Camping is the most individual way of going on holiday. Everyone has their own personal preferences in destination, transport, accommodation and facilities. ANWB helps campers to find the best campsite based on their personal wishes. Through your wonderful camping firm, and our enthusiastic team, with its millions of members, exceptionally solid network, and the right channels, we can reach campers everywhere. Together we make camping more fun.

The place where millions of Dutch campers find the campsites of their dreams and make bookings. An excellent online platform that can be of great benefit to you!

Coverage in 2018  5 million a year
Pageviews in 2018  19 million a year
Age  between 35-44 years old
More information about

Theme campaign

With a theme campaign you reach your target group at different times: in the newsletter, on the homepage and via our social channels.

Circulation 90,000 subscribers newsletter
Visitors portal 2,2 million a year
More information about Theme campaigns


Kampeer Kampioen
The largest camping magazine in Europe. The magazine is published 11 times a year.

Distributed circulation 52,000
Average coverage  305,000
Target group empty nesters
More information about magazine Kampeer Kampioen


Go Camping
Campers will find popular and surprising regions and associated campsites in this magazine. The magazine is published twice a year. 

Distributed circulation 150,000
Average coverage  425,000
Target group families with children
More information about Go Camping


Magazine Kampeerreizen van ANWB
This magazine has been filled with inspiring travel stories, interviews and the most  attractive trips in Europe and beyond. This magazine is published twice a year.

Distributed circulation 140,000
Target group empty nesters
More information about Magazine Kampeerreizen


Camping guides

ANWB-gids Erkende Campings
This ANWB Campsite Guide Designated campsites contains up- to-date information on as many as 4,300 campsites. Publication date December 2019.

Distributed circulation 265,000
Average coverage 600,000
Target group

  • all campers
  • usually have their own camping equipment: a tent, caravan, camper or trailer tent
  • age: most of them are between 46-65 years old

More information about ANWB-gids Erkende Campings

ANWB-gids Kleine Campings
This ANWB Guide to Small Campsites  contains about 2,400 small campsites. Each has its own particular character and has no more than 60 pitches. Publication date February 2020.

Distributed circulation 8,000
Average coverage 48,000
Target group

  • all campers
  • usually have their own camping equipment: a tent, caravan, camper or trailer tent
  • age: most of them are between 46-65 years old

More information about ANWB-gids Kleine Campings 


ANWB Charmecampings
Charming campsites are selected campsites of ANWB, which excel in location, appearance and hospitality.  The Special Charming campsites France is included with KCK 3. 

More information about ANWB charmecampings

Camping Key Europe

This camping card has many advantages for both the camper and you as a campsite. The card is now used by more than 1 million campers.

Target group Dutch members 78% male and 22%  female
Age  between 56-65 years old
More information about Camping Key Europe


With our means described above you can make your campsite or other camping company attractive to the camper. Thanks to our network and many years of experience, we also know how to surprise your target group with customized solutions.
More information about custom-made